About us


Driving towards a sustainable future

Our tyres are designed to reduce the negative impact on the environment.

Learn more about our products

The Best Tyres for Your Vehicle

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Choose the right tyres for your vehicle and enjoy a smooth ride.

Explore our range

Changing the way we move is possible. We’ve done it before.

Lucas Brown, CEO

Founder and chief visionary, Tony is the driving force behind the company's new focus on tyres. He loves to keep his hands full by participating in the development of the product range, marketing, and customer experience strategies.

Anna Lee, COO

Mich loves taking on challenges. With his multi-year experience as Commercial Director in the tyre industry, Mich has helped the company to get where it is today. Mich is among the best minds in the tyre industry.

Aline Turner, CTO

David is one of our top engineers who ensures the quality of our tyres. He works with a team of experts to develop innovative solutions.

Iris Joe, CFO

Iris, with her international experience, helps us easily understand the market trends and improves our product range. She is determined to drive success and delivers her professional acumen to bring the company to the next level.